Unbiased digital advertising and marketing company Orange Line has been appointed Skyscanner’s search engine optimization company throughout the APAC area. Orange Line’s instant remit is to enhance Skyscanner’s search engine optimization in APAC. Each events beforehand labored togther on a technical search engine optimization audit which noticed optimistic outcomes. The company will serve Skyscanner with groups based mostly in Australia, USA and Europe.
IPG Mediabrands has appointed Harry Preston as managing director of MBCS Australia. Preston, who most just lately served because the nationwide normal supervisor of Hogarth, returns to IPG after beforehand working as managing director at Ensemble. Preston can be based mostly in Sydney and report back to Mark Coad, CEO of IPG Mediabrands Australia.
The Guardian has employed Shannon Hollis as head of promoting for Australia. Hollis joins The Guardian from Information Corp, the place she spent greater than 5 years with the writer in Australia in numerous roles, along with her most up-to-date position being appearing normal supervisor of audio. Earlier than Information Corp, Hollis labored with Hearst within the UK for over 5 years.